With PSA evaluation, perhaps where you are not getting exposure is just as important as where you are. By looking at static on-line reports, it is very difficult to discern usage patterns and then use this information to take corrective steps.

With our exclusive interactive PSA map, we provide a snapshot of where more work is needed. This helps national staff employ local resources to make outreach calls where they are needed, and it helps local community partners focus on the media that have or have not used PSAs in their locale.

By letting the cursor roll over a particular locale, usage stats for that area pop-up on the screen as shown. The local activist can then drill down to the station level to see where usage has or has not occurred, and get complete contact information for stations.